St Joseph Catholic MAT are a trust I've worked with over a lot of materials and outputs while at Engaging Education, but it came to a point where the client felt they needed a more extensive set of rules and guidelines to follow when working on designs, whether that be by themselves, with our agency, or with another agency.

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While the branding for SJCMAT was already formed, creating this brand guidelines has allowed us to establish visual consistency and shape a clear, confident identity that reflects the trust's values and vision. This document will serve as a foundation for all design work across the trust and its schools, ensuring cohesion, professionalism, and a sense of unity. Rather than limiting, brand guidelines provide a framework where design can flourish. It also showcases how the schools can express their individuality while still aligning with the overarching SJCMAT identity.