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Rebrand project
The Skills Network
Within my first few months at The Skills Network I had the privilege of rebranding the company alongside one other digital designer and a marketing team. We worked together to define the brand's new identity from all the visuals (illustration style, typography, colour palette, logos and more) to the core values and tone of voice for the business.
I also introduced a violet 'colour pop' to the brand and pitched this to the team and CEO of the company. While they were skeptical of using purple in the colour palette at first, the brand wouldn't be the same without it now.
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